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WHP Looks Beyond Toys ‘R’ Us with $375M Investment from Ares

Retail TouchPoints

Brand management firm WHP Global has received a $375 million equity investment from funds managed by the private equity group of Ares Management Corporation to fuel its next wave of brand acquisitions. The transaction values WHP at $1.6

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JCPenney Reduces Cart Abandonment 18% with AI-Powered Shopper Engagement Tool

Retail TouchPoints

“Helping customers in their online shopping journey is a major advantage in today’s online retail market,” said Richard Adams, VP of Digital Experience at JCPenney in a statement.

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Brand recall: Does your brand stand out?

Tokinomo

It’s complicated to stay top of mind in a competitive market. Hundreds of brands fighting to attract the attention of shoppers both in-store and online. Depending on their strategies, some brands manage to remain the first choice of thousands of people.

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Why Canada Goose is flocking to Australia amid huge Asia-Pacific growth

Inside Retail

The expansion in Australia is part of a long-term strategy for Canada Goose, which will operate under a brand management agreement with Brand Collective. Although he was aware of the brand, a recent overseas trip affirmed the ubiquity of Canada Goose products and how the brand had taken off.

Fashion 130
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Off-Price Retail: A Double-Edged Tool For Brands With Excess Inventory Needs

Retail TouchPoints

While the latter may be true, excess inventory also has a silver lining of hidden pathways to optimizing excess inventory that lead straight to your bottom line through distribution in the off-price retail market. Technology has revolutionized the way brands manage their excess inventory.

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Absen to Host Roundtable Series on Immersive LED Experiences

A1 Retail

The sessions will cover immersive LED in virtual studios, retail spaces, and corporate spaces, with each round table session hosting a variety of expert brands in each sector. Hosting all the roundtables will be Jessica Golding, Absen’s European Brand Manager.

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Category Managers. The kind of people the world needs more of.

Shopper Intelligence

Who persuades the supply chain people to back shopper marketing ideas? Sales vs Marketing. Rather, I refer mainly to the clash between FMCG brand marketing and sales. Inspired by case study brands that can change seemingly overnight to win new buyers and share by finding a new story or new idea.