What is Direct-to-Consumer and How to Balance D2C with Wholesale
Wiser
OCTOBER 15, 2019
It’s convenient, quick (thanks to one-day and two-day shipping), and cost-effective, as customers can compare prices quickly and easily across brands and retailers. In a traditional wholesale strategy, brands relinquish some control to others when they sell their products in bulk. Diffusion also found that 81 percent of U.S.
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