Wiser

OCTOBER 26, 2021

You can create a shopping situation where consumers feel like they have something to win if they buy, either literally, through sales and promotions, or figuratively, by positioning the purchase as “retail therapy.” You can also be very clear in your advertising the dollars saved thanks to your deals.

Cross Merchandising 145

Cross Merchandising Checkout Consumer Promotions 145

Retail Adventures

JANUARY 1, 2024

Cross merchandise everywhere. Discuss products, policies, promotions – anything store associates need to know that day. Use your bag stuffers to advertise specific product, events or whatever is important that particular week. Create a marketing and promotions calendar for each month of 2024. Toot your own horn.

Promotions 52

Promotions Returns Cross Merchandising Markdowns 52

Retail Adventures

AUGUST 25, 2021

Cross merchandise everywhere. Discuss products, policies, promotions – anything and everything store associates need to know that day. Use your bag stuffers to advertise specific product, events or whatever is important that week. Create a marketing and promotions calendar for each month of 2021.

Returns 83

Returns Cross Merchandising Promotions Marketing 83