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Roku Hit by Cyberattack: Over Half a Million Accounts Breached

Retail Wire

Roku disclosed that approximately 576,000 user accounts were compromised in a recent cyberattack, marking the second security breach this year.

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Gen Z accounts for more than half of Australia’s retail workforce

Inside Retail

Generation Z was predominant in the retail industry last year, accounting for 50.4 Millennials accounted for 27.9 The post Gen Z accounts for more than half of Australia’s retail workforce appeared first on Inside Retail Australia. The proportion of Gen Z employees in the sector increased from 45.5

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Amazon Makes Business Accounts Free for Sole Operators

Retail TouchPoints

In its ongoing bid to appeal to small business owners, Amazon is making business accounts free for sole operators who already have a personal Prime membership. The price of other Amazon Business account tiers will remain the same. “ We’re very focused Amazon-wide on being an ally of the small business customer.

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AT&T Resets Account Passcodes After Big Leak of Millions of Customer Records Online

Retail Wire

The telecommunications giant AT&T is resetting millions of customer account passcodes due to a huge leak of records online earlier this month.

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How Intent Data Helps Marketers Convert A-List Accounts

We’ll walk you through how intent data can elevate your marketing operation, including how it helps you: Easily prioritize accounts Craft engaging content that converts Retain and upsell customers

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Google To Begin Deleting Inactive Accounts as Early as December

Retail Wire

If users want to keep their older Google accounts active, they can take certain steps to ensure none of their data is lost.

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Customers Paying for Netflix Through Apple Could Lose Access to Their Accounts

Retail Wire

Netflix customers who pay through Apple's App Store could soon be directed to change their payment method to prevent losing access to their account on the platform.

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The 5 Stages of Account-Based Marketing — and How to Win Them All

The benefits of account-based marketing are clear: internal alignment, shorter sales cycles, higher conversion rates. Without it, you can’t find and reach your target accounts. But none of this is possible without the most important element of a successful ABM program: good data. Data is the fuel that powers your ABM engine.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. The digital age has brought about increased investment in data quality solutions. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information.

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3 Mistakes Organizations Make While Developing ABM Programs

The benefits of Account-Based Marketing are clear, so what’s holding B2B professionals back? From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.

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4 AI Hacks to Make Sales Teams More Efficient

In this eBook, discover four AI assisted sales hacks and get your reps hitting their number: Clone ideal accounts. Simplify account-health management. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. Stream the freshest data.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running?

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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The Data Intelligence Glossary for Recruiting and HR Professionals

As a recruiter, your goal is to place the right candidates at the right jobs or into ideal accounts. In today’s competitive marketplace, doing so is harder than ever.

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The Ultimate Guide to Sales Outreach

In this eBook, we’ll cover: How you should respond to inbound leads Tactics for engaging outbound leads (cold calls, email automation, and gifts) The key to keeping a prospective account alive for the long haul Buckle up! By the time you reach the end of our guide, you’ll be a sales outreach pro.