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Product Bundling: What It Is and How to Bundle like a Pro

Wiser

The items paired together could be captive products , like razors and razor blades, complimentary, like a deal on kitchen appliances, or accessories, like smartwatches and replacement watch bands. What About Product Bundling Pricing? Of course, how you price your packages can play a major role in the success of those deals.

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10 Leading Strategies for Pricing New Products (2021)

Retalon

Retailers that offer delivery, maintenance, and other services can use captive product pricing. Bundle pricing. With bundle pricing, retailers sell complementary items together at a combined price that is lower than the sum of their individual prices. Optional product pricing.

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5 Highly Effective Retail Markdown Strategies that Work in 2021

Retalon

A straight price cut may not be the best way to mark down end-of-life products. Retailers have many other pricing strategies to choose from. Buy-One-Get-One bundle pricing has the financial impact of a 50% price cut, but it doubles the number of units customers buy.