Braehead, one of the UK’s most popular retail and leisure destinations, owned by property company SGS and asset managed by Global Mutual in conjunction with Savills as property managers, is excited to announce that leading jewellery retailer, Pandora, has opened a new store at the centre.
The store has a modern look and feel, and is designed to be more intuitive to the customer journey, allowing shoppers to browse and interact with products more easily. It is also one of the few Pandora stores to currently offering engraving services, allowing visitors to personalise jewellery.
The store will also stock Diamonds by Pandora, the lab-created diamonds collection made with 100% recycled silver and gold, along with other popular lines – such as personalise-able charms and bracelets from Pandora Moments, classic pieces from its Timeless collection and its trendy Pandora ME pieces.
The upsized 1,635 sq. ft store is situated in a prime location on the upper level of the main centre – covering Pandora’s previous unit and the neighbouring one.
The news follows a host of other expansions and openings at Braehead over the last few months – including Sports Direct, Superdrug and GAP.
Braehead is a leading retail and leisure destination situated in Renfrewshire, just outside of Glasgow, covering 1.1 million sq. ft and drawing from a catchment of approximately 2.1 million. The centre is home to a diverse mix of retail brands – including many renowned household names, such as M&S, Apple, Primark and NEXT – as well as a host of exciting local and independent brands.
Steve Gray, Head of European Retail Asset Management at Global Mutual, comments:
“The opening of Pandora’s new concept store at Braehead is really exciting for the centre. The brand’s decision to open a new store reflects the continued appeal of physical retail and experience-first shopping.
“Pandora has always been very popular with our shoppers – and we know the new design and store features will be a real draw for customers.”
Andrew Milner-Walker, Property Director at Pandora UK&I, commented:
“We are delighted to open the doors to our brand new store in Braehead Centre. Our new space is designed to offer a unique and personalised shopping experience, showcasing the best of Pandora’s extensive range from classic charms and bracelets, to new collection styles. We look forward with great excitement to welcoming shoppers into the store.”
Shoppers can also sign up to the new My Pandora loyalty programme in store to redeem exclusive perks including early access to sales, the option to pay with points, special Birthday treats and access to exclusive launches, along with much more.
