Nisa’s retailers increase charitable donations sharply during pandemic

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Nisa’s registered charity, Making a Difference Locally (MADL), has reported a big increase in donations from retailers during the pandemic.

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Well over a million pounds (£1,190,976) was donated in the charity’s latest financial year, which ended in June 2021.

This is a 43% rise on the previous year, with retailers making 2,082 donations to support local communities.

The majority of donations (82%) were given to support good causes in three key areas; those promoting good health and wellbeing (50%), charities helping to combat food poverty (17%) and educational facilities, such as schools and playgroups (15%).

The increase in donations has continued as the pandemic has eased, with last December and the first quarter of this year also showing record donations.

Kate Carroll, Nisa’s head of charity said: “The last year or so has undoubtedly been an incredibly challenging period for everyone due to the pandemic, so it’s been truly heart-warming to see how Nisa partners have really gone above and beyond for their communities during this time, not only through MADL but with the many other selfless gestures undertaken.

“The last year has been one of our strongest periods in terms of charitable giving by our partners and we’re thrilled that so many very deserving causes have benefitted from funding totalling almost £1.2m, which we hope will make a real difference for communities across the UK.”