Talking Retail Grocery and product news for independent retailers
Heets Mauve is said to offer “a crisp menthol tobacco blend with a taste of dark forest fruits”.
Kate O’Dowd, head of commercial planning for PML in the UK and Ireland, said: “Broadening our Heets tobacco sticks range to 10 variants with Heets Mauve offers retailers even more choice for their adult customers who have switched to IQOS, the UK’s number one smoke-free product.
“As part of Philip Morris’ commitment to delivering a smoke-free future, we will continue to supply our retail partners with products that meet the preferences of adult smokers looking for real tobacco satisfaction and a better choice than continued smoking.”
Retailers interested in stocking IQOS and the Heet tobacco sticks can contact their local PML representative.
Heets are also available to purchase from cash and carries.
