Talking Retail Grocery and product news for independent retailers
The packs contain 5x20g bags of Cofresh Grills in Sweet Chilli, Peri Peri and Chilli Cheese flavours, retailing at 70p.
The launch will be supported by PR, advertising and social media campaigns, as well as in-store promotional activity.
Cofresh brand manager Jon Roberts said: “Multi-packs deliver a fantastically convenient and cost-effective way to bulk buy some of our most popular snacks.
“Not only do they bring together an assortment of our best-loved flavours in one handy pack but for those seeking healthier options, they also contain 30% less fat than traditional potato crisps.”
